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 A Special Message to the Interstate Agencies Who Pitched for SATC |
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Yes, the SA Tourism advertising pitch has been decided. If you havent already heard, find out what went down right here |
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 Does SA Need More Imagination? |
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Local company Imagination Games are making it on a global scale. But does SA have the talent they need to keep things going? |
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 How To Make Your Communication More Effective |
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In an effort to pretend we know more than we really do, we bring you some tips and ideas that we nicked from somewhere else. Who knows, maybe they'll be of some use to you |
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 We Put Print Buying Under the Loop |
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OK, print buying might not be the sexiest subject going around. But surely saving bucketloads of time and money is of interest? |
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 The AADC Gets a Heart Transplant |
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Shes been described as the heart and soul of the AADC and now shes been transplanted. Heart transplant, blood transfusion, the metaphors are up to you. Either way, we get all misty eyed as an AADC stalwart calls it a day. |
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 PR Does Not Mean Press Release! |
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It seems nearly every part of the industry feels a little aggrieved that clients arent looking at the bigger picture. PR is no exception but at least one local PR firm is doing their bit to set clients straight. |
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 The 'D' Word Gets A Little Love |
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'D' this, 'D' that... everything's going digital. Or at least, a fair share of it should be. Now a new website is doing its best to remedy the situation |
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 Could An Industry Person Be Our Next Premier? |
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'Uncle Sam' might want you, but so does 'Aunty Rachel'. Yes, one of our own has her sights on the top job. No, not Creative Director, the states TOP job - premier! And knowing her drive and pizazz who knows, she just might do it. |
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 Is Paper History? |
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OK, so the paperless office never quite happened. But paperless point of sale is all the rage. We look at one local company who is having a red hot go at making it happen. |
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 Rocketboom Heading Straight for Adelaide |
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Adelaide is about to be hit by something very, very big. And no matter what part of the industry you're in, this is an amazing opportunity to hear what one of the world's best thinks about what's gonna happen next |
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 When Art & Advertising Collide |
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Can art and advertising co-exist? It's a delictae balancing act but one local artist is giving it a fair crack |
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 Piss Weak Radio Ad Hits the Airwaves |
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It's not very often an agency brags about their piss weak ads. We won't just tell you all about it, we'll play it to ya! |
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 How to Make it in SA |
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OK, so it's not always all glitz and glamour, but it can be done. We get some pearls of wisdom from someone who's just clocked up 20 years in the business |
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 MAGNET Marketing Group Attracts Hoo Ha |
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He might come across as a bit of a dill in his ads. But hes also an innovative and successful marketer who this week shared some of his secrets with Adelaides next generation of marketers. Want to know what some of them were? |
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 Ad Man Back From the Dead |
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In a weird combination twist of reincarnation and dejavu, a former Adelaide ad man, not only re-appears, but re-buys a local marketing firm for the second time. |
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 What If Your Life Was Your Next Brief? |
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OK, so we're not trying to be too kooky here, but what about it? Do you spend more time planning your next campaign than you do planning for your career or business? |
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 Debunking A Big Green Myth |
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There's plenty of lies and half truths out there. Read this and you'll look super intelligent next time someone mentions the environment and have less of a chance of falling for some of the green crap that's out there |
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 How Much Are Your Ideas Really Worth? |
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At times, we've all been pretty guilty of not respecting the value of our own ideas, and sometimes, the ideas of others. But could the price we pay be a whole lot more than just a bit of lost revenue? |
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 SA - The Couldn't Give A Shit State? |
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OK, so it's not as catchy as 'The Festival State', but could it be true? We do our bit to get our beloved AdTowners a bit revved up |
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 Time Is Up For Anifex |
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No, don't panic, it isn't the end... but the entire team at Anifex are about to let their twisted imaginations loose in Adelaide and you're invited |
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